Shop All

Explore clean, doctor-developed essentials for comfort, balance, and feeling your best daily.

  • "Stick to it" Pilates Socks
    Regular price $18.00
    Sale price $18.00 Regular price
  • 5-Star Starter Bundle
    The perfect intro to our biggest hits
    Sale price From $55.98 $69.97
  • save 20%
    Best Sellers Bundle
    Supports overall health*
    Sale price From $95.96 $119.95
  • Big Brain Probiotics®
    Brain focus and clear mind*
    Sale price From $19.99 $24.99
  • bundle & save save 20%

    Build a bundle

    and save 20%

    Bundle &

    Save

    Mix and match our bestsellers to find your perfect routine

  • BLOAT* Quick Melt Strips
    Digestive Support Strips*
    Sale price From $20.78 $25.98
  • save 20%
    Boost & Reduce Bundle
    Combats cravings & bloating*
    Sale price From $39.99 $49.99
  • Bye Bye Bloat Travel Size
    Regular price $8.99
    Sale price $8.99 Regular price
  • Bye Bye Bloat®
    Clinically studied bloating relief*
    Sale price From $19.99 $24.99
  • save 20%
    Bye Bye Bloat® Depuff & Sculpt Bundle
    Award-winning lymphatic drainage at home
    Sale price From $38.38 $47.98
  • Bye Bye Bloat® Detoxifying Body Oil
    Skin and body detoxifier
    Sale price From $12.79 $15.99
  • Bye Bye Bloat® Firming Clay Body Mask
    Tightens target area skin
    Sale price From $15.99 $19.99
  • Bye Bye Bloat® Lymphatic Massage Roller
    Gently drains lymphatic fluid
    Regular price $11.99
    Sale price $11.99 Regular price $14.99
  • Your full routine starts here

    Your full routine starts here

    Shop targeted formulas for vaginal health and beyond, from daily vitamins to routine essentials, designed to keep wellness feeling effortless.

  • CALM* Quick Melt Strips
    Mood Support Strips*
    Sale price From $20.78 $25.98
  • Clear Skin Probiotics®
    Helps reduce acne and redness*
    Sale price From $19.99 $24.99
  • Comfy Cream®
    Soothes & moisturizes the vulva
    Sale price From $11.99 $14.99
  • Comfy Suppository™
    Vaginal moisture support
    Sale price From $19.99 $24.99
  • CRAVINGS* Quick Melt Strips
    Healthy Eating Support Strips*
    Sale price From $20.78 $25.98
  • Cycle Soothe®
    Support for every phase, not just PMS*
    Sale price From $19.99 $24.99
  • save 20%
    Daily Digest Duo
    Bloating relief & GLP-1 support*
    Sale price From $39.98 $49.98
  • Daily Love® Electrolytes
    Hydration for her
    Sale price From $11.99 $14.99
  • Bestseller
    Daily Love® Multivitamin
    25+ nutrients, plus healthy cortisol & estrogen levels*
    Sale price From $15.99 $19.99
  • e-Gift Card
    Regular price From $10.00
    Sale price From $10.00 Regular price
  • ENERGY* Quick Melt Strips
    Energy Support Strips*
    Sale price From $20.78 $25.98
  • Flora Power® Vaginal Probiotic Suppositories
    pH balancing suppository
    Sale price From $14.39 $17.99
  • Free Gift: Bloat Quick Melt Strip Sample
    Regular price FREE
    Sale price $0.00 Regular price
  • save 20%
    Get Started: Daily Vitamins & Hydration Routine
    Hormone-smart multivitamin & hydration*
    Sale price From $39.98 $49.97
  • Bestseller
    save 20%
    Get Started: Gut Health Routine
    Helps boost your gut health*
    Sale price From $59.98 $74.97
  • Bestseller
    save 20%
    Get Started: Vaginal Health Routine
    OB/GYN-developed vaginal care from the inside out
    Sale price From $39.98 $49.97
  • Bestseller
    save 20%
    Get Started: Women's Basics Routine
    Three formulas for whole body balance*
    Sale price From $47.98 $59.97
  • save 20%
    Glow & Grow Bundle
    Healthy hair & glowy skin support*
    Sale price From $39.98 $49.98
  • Bestseller
    Good Girl Probiotics®
    Clinically studied healthy odor and pH support*
    Sale price From $19.99 $24.99
  • Good to Glow™
    Promotes brighter, smoother skin*
    Sale price From $19.99 $24.99
  • Gut Feelings Probiotics®
    Immune, digestive, & gut health*
    Sale price From $19.99 $24.99
  • Healthy Hair Probiotics®
    Helps support healthy hair growth*
    Sale price From $19.99 $24.99
  • save 20%
    Healthy Vagina Bundle
    Healthy odor and vaginal flora*
    Sale price From $39.98 $49.98
  • Healthy V® Vitamin
    Balanced Candida yeast*
    Sale price From $19.99 $24.99
  • Hello Burn™ Activate
    Visceral fat support*
    Sale price From $19.99 $24.99
  • Hello Burn™ Balance
    Supports healthy food choices*
    Sale price From $19.99 $24.99
  • Hello Burn™ Energize
    Energy, metabolism & hydration support*
    Sale price From $11.99 $14.99
  • save 20%
    Intimate Skin Freshness Duo
    Cleanses and calms
    Sale price From $27.98 $34.98
  • Intimate Skin Support™
    FDA-cleared skin spray designed for everyday intimate area skin care
    Sale price From $15.99 $19.99
  • Love Club Member Keychain
    Regular price $5.00
    Sale price $5.00 Regular price
  • Love Wellness® Sleep Mask
    Regular price $15.99
    Sale price $15.99 Regular price
  • Love Wellness® Vitamin Organizer
    Stay organized and cute
    Sale price From $1.99 $1.99
  • Love Yourself Well® Book
    Love Yourself Well
    Regular price $24.99
    Sale price $24.99 Regular price
  • LW Water Bottle
    Regular price $15.00
    Sale price $15.00 Regular price
  • Bestseller
    pH Balanced Cleanser™
    Clinically studied vulva cleanser
    Sale price From $11.99 $14.99
  • pH Balanced Cleanser™ Jumbo
    Clinically proven vulva cleanser
    Sale price From $19.99 $24.99
  • pH Balanced Wipes™ Jumbo
    Refreshes your vulva
    Sale price From $15.98 $19.98
  • pH Balanced Wipes™ Travel Size
    Refreshes your vulva
    Sale price From $11.99 $14.99
  • save 20%
    Probiotics Bundle
    Helps support a healthy vagina, gut & brain*
    Sale price From $59.98 $74.97
  • Bestseller
    save 20%
    Skincare for Down There™ Bundle
    Skincare for your vulva
    Sale price From $27.98 $34.97
  • Skincare For Down There™ Travel Kit
    Regular price $14.99
    Sale price $14.99 Regular price
  • New
    SLEEP* Quick Melt Strips
    Occasional Sleeplessness Support Strips*
    Sale price From $20.78 $25.98
  • Sleeping Beauty®
    Unwind and fall asleep*
    Sale price From $19.99 $24.99
  • Sparkle Fiber®
    Support GLP-1 digestive side effects*
    Sale price From $19.99 $24.99
  • save 20%
    Suppository Bundle
    Vaginal pH maintenance and odor control
    Sale price From $28.79 $35.99
  • save 20%
    The Bride Bundle
    Bloating relief, hydration, and total-body sculpting*
    Sale price From $79.96 $99.95
  • The Feel Good Minis Bundle
    Bloating relief, vulva care, and daily hydration*
    Sale price From $17.58 $21.97
  • Bestseller
    The Killer® Boric Acid Suppositories
    Controls vaginal odor
    Sale price From $14.39 $17.99
  • The Wellness Journal
    Regular price $25.00
    Sale price $25.00 Regular price
  • save 20%
    Ultimate Vaginal Health Bundle
    Maintains vaginal health*
    Sale price From $70.36 $87.95
  • URINARY TRACT* Quick Melt Strips
    Urinary Tract Support Strips*
    Sale price From $20.78 $25.98
  • save 20%
    Vaginal Odor + pH Bundle
    Three must-have products to stay fresh.*
    Sale price From $46.38 $57.97
  • save 20%
    Vaginal Odor Bundle
    Controls vaginal odor*
    Sale price From $54.38 $67.97
  • save 20%
    Vaginal pH Bundle
    Promotes balanced vaginal pH*
    Sale price From $46.38 $57.97
  • “The Everything” Tote Bag
    Regular price $20.00
    Sale price $20.00 Regular price

Show more content

Vaginal care, made simple. Clean, doctor-developed products to help you feel like you. Navigating vaginal health doesn’t have to be a puzzle. With the right products, you can encourage optimal vaginal health — and we've got the lineup to support you on this journey. The Killer®, our boric acid suppository, is a lifesaver when yeast infections come knocking.* Flora Power™ Vaginal Probiotic Suppositories can help tackle symptoms of bacterial vaginosis (BV), so you're equipped to handle common vaginal infections head-on.* Dive even deeper into vaginal well-being with Good Girl Probiotics®. These probiotic supplements aren't your average wellness pill. Infused with vagina-friendly bacteria strains like Lactobacillus acidophilus and Lactobacillus rhamnosus, they work to encourage a healthy vaginal pH and support your vaginal microbiome, creating an environment where beneficial bacteria thrive and harmful bacteria can't gain a foothold.* Speaking of pH balance, the pH Balancing Cleanser™provides a gentle touch to the vaginal area, ensuring cleanliness without disrupting the delicate vaginal flora. For those moments of discomfort or dryness, which are especially common in postmenopausal women, our Comfy Cream® steps in, infusing the vaginal tissue with moisture and essential vitamins like vitamin E and vitamin D.