We don't believe fragrance belongs inside your vagina or on your vulva (and most OB/GYNs don't recommend it either). What we don't include makes our life-changing formulas so trustworthy.



What we never include
Our vulva care products are made without these all-too-common ingredients because we believe they belong nowhere near your wellness routine.
FRAGRANCE
GLYCERIN
Glycerin is a moisturizing agent found in many brands' intimacy products. Research suggests glycerin may promote vaginal infections, so we never include it in our intimacy products.
SLS, SLES & PEGs
You deserve life-changing formulas that are trustworthy, modern, and safe. We don't believe the surfactants SLS, SLES, and PEGs support your well-being, so we'll never include them in our intimate health products.
PARABENS
Parabens are preservatives found in many intimacy products. Some research suggests they could act like the hormone estrogen in the body, and some parabens are banned entirely from cosmetics in the EU. With this in mind, we choose to formulate paraben-free.
Committed to clinical studies
You deserve solutions backed by clinical studies. We’re one of the few brands investing in formula-level research—see our results!
FAQs
What are the benefits of using the Skincare for Down There™ Bundle? How does it work?
The Skincare for Down There™ Bundle was designed to cleanse, moisturize, and refresh your vulva safely while maintaining healthy vaginal pH levels.
- Our pH Balanced Cleanser™ is an OB/GYN-developed cleanser that gently cleanses the vulva (the external genitalia) and helps support healthy intimate skin.
- Comfy Cream® is a doctor-developed moisturizer that keeps the vulva and bikini area silky and smooth.
- pH Balanced Wipes™ are OB/GYN-developed intimate wipes that help you stay fresh while maintaining healthy vaginal pH levels.
Do I have to use all products in the Skincare for Down There™ Bundle to see results? When will I see results?
To see the best and longest-lasting results, we recommend consistent use of the Skincare for Down There™ Bundle.
For the best results, we recommend:
- pH Balanced Cleanser™: Apply with clean hands to the vulva in the shower or bath. Gently work into a lather and rinse clean. May be used every time you wash. Do not use a bath loofah, sponge, or towel as these may be harsh and rough on the vulva.
- Comfy Cream®: Apply a pea-sized amount to cleansed skin with clean hands around the vulva, the external area of your vagina (not inside!). The formula is fast-absorbing, non-sticky, and can be used daily after a shower, post-hair removal, on and around pubic hair, or anywhere you need extra moisturizing comfort. Comfy Cream® can be used on an as-needed basis.
- pH Balanced Wipes™: Freshen up with a wipe whenever you feel the need. For external use only.
Is the Skincare for Down There™ Bundle vegan, gluten free, dairy free?
- pH Balanced Cleanser™: Vegan, gluten free and dairy free
- Comfy Cream®: Fragrance free, no artificial dyes, no added sulfates or parabens, hormone free, silicone free, and glycerin free
- pH Balanced Wipes™: Vegan, gluten free and dairy free
Can I use the Skincare for Down There™ Bundle if I’m pregnant or breastfeeding?
All three products in the Skincare for Down There™ Bundle were designed to be non-toxic and non-irritating, and may be a welcome addition to your vaginal routine if you’re pregnant, post-partum, or breastfeeding. However, given that everyone is different, we recommend checking in with your doctor first before trying something new.
Can I flush the pH Balanced Wipes™?
We do not recommend flushing the wipes, and would suggest discarding them in the trash after use.

You'll love what we're made of™
LIFE-CHANGING FORMULAS
We work with doctors and follow the science (not trends) to make breakthrough solutions to age-old women’s health issues—and you’ll feel the difference.
MICROBIOME-POWERED
Your vaginal, gut, and hormonal health are connected to your incredible microbiome. We give it what it loves, so it can lovingly support the rest of you.
INGREDIENT SUPERIORITY
We prioritize clinically studied ingredients, mandate third party safety testing and purity testing, and practice ingredient traceability.
DOING BETTER FOR WOMEN SINCE 2016
Feeling good isn’t too much to ask for—it’s your right. We’re determined to raise the bar for women’s wellness, once and for all, and get you on your way to feeling great.
**Survey of 120 Love Wellness customers who have a pH Balanced Cleanser monthly subscription or have ordered 3+ times.
†Based on a third party clinical study of 31 women aged 23-64 after using 1x daily for 4 weeks. This statement has not been evaluated by the FDA.