TikTok Contest 2025 Official Rules

(Love Wellness New Year, Same You 72-Hour Blitz Challenge)

By participating in the Love Wellness New Year, Same You 72-Hour Blitz Challenge (the “Contest”), each entrant agrees to be bound by these Official Rules and the decisions of Ogilvie Brands Inc. DBA “Love Wellness” (“Love Wellness”), which are final and binding in all matters.

INTRODUCTION.

By participating in the Contest, each entrant unconditionally accepts and agrees to comply with and abide by these Official Rules and the decisions of Love Wellness, including the interpretation of these Official Rules and its exercise of discretion, which will be final and binding in all respects. Your compliance with these Official Rules is a material condition of your participation in the Contest and Love Wellness’ obligations to provide you with the Awards (defined below).

Love Wellness’ Terms and Conditions, Marketing Guidelines, Terms of Service, and Privacy Policy (the “Governing Documents”), which are incorporated herein by reference, apply to and govern your participation. Please read these Official Rules and the Governing Documents carefully, as they form a binding agreement between you and Love Wellness and affect your legal rights. Capitalized terms used herein without definition will have the meaning assigned in the Governing Documents.

To the extent that any part of these Official Rules conflicts with any Governing Document, these Official Rules shall control.

ELIGIBILITY.

To participate, you must be a Love Wellness promoter, endorser, or marketer (“Affiliate”) of Love Wellness products (“Products”) via the TikTok Shop platform during the Contest Period (as defined below). You must also:

(i) be a legal resident of the fifty (50) United States or D.C.;

(ii) be at least eighteen (18) years old; and

(iii) be an eligible and approved TikTok Shop Creator under TikTok’s applicable policies, including the TikTok Shop Creator Eligibility Policy.

You are ineligible and strictly prohibited from participating if:

• You do not meet the above eligibility criteria;

• Your participation violates any legal obligation or law; or

• You fail to comply with these Official Rules or any Governing Document.

CONTEST PERIOD.

The Contest begins December 19, 2025 at 12:00 a.m. ET and ends December 22, 2025 at 11:59 p.m. ET (the “Contest Period”).

Love Wellness’ clock is the official clock for the Contest.

HOW TO PARTICIPATE.

During the Contest Period, Affiliates must post shoppable TikTok videos featuring Love Wellness New Year, Same You Bundles and generate gross merchandise value (“GMV”) through the TikTok Shop platform.

Eligible posts must:

• Be published during the Contest Period

• Be shoppable through TikTok Shop

• Feature eligible Love Wellness New Year, Same You Bundles

GMV generated outside the Contest Period or outside TikTok Shop is not eligible.

Affiliates may track performance via TikTok Shop analytics and the Love Wellness Discord leaderboard, where applicable.

AWARDS & WINNER CATEGORIES

There are two (2) ways to win during the 72-Hour Blitz:

1. Top GMV Drivers

The top three (3) Affiliates who generate the highest GMV during the Contest Period will each receive:

• $250 cash prize per winner

2. Posting Challenge

Any Affiliate who posts fifteen (15) eligible shoppable TikTok videos featuring Love Wellness New Year, Same You Bundles during the Contest Period will receive:

• $150 cash prize per qualifying Affiliate

There is no cap on the number of Posting Challenge winners, provided eligibility requirements are met.

Affiliates may qualify for only one (1) award category. In the event an Affiliate qualifies for both categories, the higher-value award will be issued.

DETERMINATION AND VERIFICATION OF AWARDS

Awards will be determined based on:

• Verified GMV generated through an Affiliate’s individual TikTok Shop account
• Verified number of eligible shoppable posts published during the Contest Period

GMV reflects the net sale price after refunds, returns, and cancellations, as reported by TikTok Shop following the Contest Period and a reasonable reconciliation period.

Eligibility and performance are subject to verification. Love Wellness reserves the right to deny Awards if activity is determined to be dishonest, fraudulent, deceptive, or in violation of TikTok or Love Wellness policies.

AWARD CLAIMS

Affiliates are responsible for tracking their own performance.

Eligible winners may be required to submit verification information within thirty (30) days of the end of the Contest Period. Claims submitted after this window may be deemed ineligible.

WINNER NOTIFICATION / REQUIREMENTS

Winners will be notified via Discord direct message following verification.

Winners may be required to complete:
• An Affidavit of Eligibility
• A Liability and Publicity Release
• Tax documentation (e.g., W-9)

Failure to comply within ten (10) days of notification may result in forfeiture.

AWARDS & TAXES

All awards are issued as cash prizes. Awards valued over $600 may require completion of applicable tax forms, and winners are solely responsible for any federal, state, or local taxes.

Awards are non-transferable and non-assignable.

RELEASE/LIMITATIONS OF LIABILITY.

Except where prohibited by law, acceptance of an Award constitutes each winner’s consent to Love Wellness and its designees for use of the winner's name, Award won, hometown, likeness, TikTok handle, photograph, and statements for purposes of advertising, promotion and publicity (including online posting) in any and all media now or hereafter known throughout the world in perpetuity, without additional compensation, notification, review, approval, or permission.

You agree that Love Wellness is not responsible for and you agree to release and hold harmless Love Wellness and TikTok from any and all liability in connection with the following: (i) Award Claims that are lost, late, incomplete, damaged, garbled, destroyed, inaccurate, misdirected, or not received by Love Wellness for any reason; (ii) any problems or technical malfunctions, errors, omissions, interruptions, deletions, defects, delays in operation or transmission, communication failures or human error that may occur in transmission, receipt, or processing hereunder, including but not limited to, in the calculation of Product sales/GMV, or for destruction of or unauthorized access to, or alteration of any information submitted to Love Wellness; (iii) failed or unavailable hardware, network, software or telephone, or causes beyond Love Wellness’ reasonable control that jeopardize the administration, security, fairness, integrity or proper conduct of this Contest; (iv) any information submitted in a manner that is not expressly allowed under these Official Rules; and/or (v) your participation in the Contest generally as well as your acceptance, possession, use/misuse of any Award. The foregoing includes, without limitation, any claim for personal injury, property loss or damage, or death arising in any way in connection with the Contest as well as claims, where lawful, based on publicity rights, defamation, and/or other proprietary or privacy rights. 

By participating in the Contest, you acknowledge and agree that Love Wellness reserves the right in its sole discretion to modify, suspend or cancel the Contest at any time for any reason. Notice of such action by Love Wellness will be posted on this page. Should the Contest be terminated prior to the stated Contest end dates, Love Wellness reserves the right to fulfill the Awards to eligible Affiliates who have submitted verified Award Claims before the termination date. Love Wellness reserves the right to disqualify any Affiliate if such person has been determined to have tampered with or abused any aspect of the Contest. Any attempt by an individual to deliberately undermine the legitimate operation of the Contest may be a violation of criminal and civil laws, and should such an attempt be made, Love Wellness reserves the right to seek damages from any such person to the fullest extent permitted by law. In the event there is a discrepancy, as between other statements contained in any Contest-related materials or communications and these Official Rules shall prevail, govern and control.

DISPUTES 

This Contest and the rights and obligations of Love Wellness and Affiliates will be governed by and controlled by the laws of the State of New York, applicable to contracts made and performed therein without reference to the applicable choice of law provisions. All actions, proceedings or litigation relating hereto will be instituted and prosecuted solely within the City of New York, State of New York. Affiliate agrees that: (i) any and all disputes, claims and causes of action arising out of or connected with this Contest shall be resolved individually, without resort to any form of class action; (ii) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering this Contest, and in no event will Affiliate be permitted to obtain attorneys' fees or other legal costs; and (iii) under no circumstances will Affiliate be permitted to obtain awards for, and Affiliate hereby waives all rights to claim, punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased.

WINNER CONFIRMATION

Winners will be posted in our Discord channel (https://discord.com/invite/RhMjsux4) after the close of the Contest Period after all winners are verified. Affiliates can send a written request to Love Wellness via email or mail to the address below to request the names of all winners, within twelve (12) months after the Contest Period. 

SPONSOR/ADMINISTRATOR

Ogilvie Brands Inc. dba Love Wellness 166 Crosby Street New York NY 10011

All trademarks used herein are the property of their respective owners in the United States and abroad. All rights reserved.

Any questions, comments or complaints regarding this Sweepstakes must be directed to Love Wellness only and NOT to TikTok.